Alterna Savings / Alterna Bank       Anthem Properties Group       Apex Fund Services (Canada) Ltd.       Atlantic Partners Ltd.       Atrium Mortgage Investment Corporation       Avenue Living US Real Estate       Barclay Street Real Estate Ltd.       BCS Real Estate       BentallGreenOak       BFIN       Birkshire Axis Development       Blenheim Really Ltd.       BMO-Capital Markets       Brookfield       Byron Equities       Cadillac Fairview       Camreal European Management Inc.       Canada ICI       Canada Post Corporation       Canadian Urban Limited       CAPREIT       CBRE Ltd.       CIBC       CMHC       Cogir Real Estate       Colliers International       Colonnade BridgePort       Cominar       Concert Properties Ltd.       Construction Modulor Inc.       Crombie REIT       Cushman & Wakefield       Davies Ward Phillips & Vineberg       De Grandpré Chait LLP       Desjardins Global Asset Management       ECO OFFICE GmbH & Co. KG       Effort Trust       Equitable Bank       First Capital REIT       First National Financial       Forgestone Capital       George Weston Limited       Greenrock Real Estate Advisors       Greystone Design Group Inc.       Groupe Montoni       GTIS Partners       GWL Realty Advisors       Harvard Developments Inc.       HGL Investments Ltd.       Hollyburn Properties Ltd.       HOOPP - Healthcare of Ontario Pension Plan       Industrial Alliance Securities Inc.       Institutional Property Advisors, a division of Marcus & Millichap       InterRent REIT       Investment Management Corporation of Ontario       Ironclad Developments Inc.       Ivanhoe Cambridge Inc.       JD Properties Inc.       JLL       JTG Real Estate Research       KPR Group Inc.       Le Groupe Maurice       Madison Group       Manulife Investment Management       MCAP       Meridian Credit Union       MGBA       Mortgage Alliance Commercial       National Bank Financial       Neptune Properties Inc.       Normera Capital Advisors       PMML       Preston Group       Primaris REIT       Pure Industrial       QuadReal       Real Asset Strategies       RECG       RFA Bank of Canada       RioCan       Ross Ventures       RSM Canada       RYCOM Corporation       Scotiabank       Shaw Communications Inc.       Shelter Canadian Properties Limited       Slate Asset Management LP       Stikeman Elliott       Strathallen Capital Corp.       Summit Industrial Income REIT       SVN Rock Advisors Inc.       Taggart Realty Management       The Effort Trust Company       The Minto Group       The Rose Corporation       Torys LLP       Tricon Capital       TRIOVEST       Vanguard Northeast Realty Corp.       Vault Capital Inc.       Venture Financial Ltd.       Waterford Property Group       Westbow Group       WJ Properties       Woodbourne Canada Management Inc.       Wyse Meter Solutions       York Realty Inc.       Yorkwood Building Group


"REF Club was a huge help for me this year, as it allowed me to continue learning and networking despite the obvious limitations."

- Scott Figler, National Manager, Capital Markets Research, JLL


Real Estate Forums Club (REF Club) is delivering MARKET INTELLIGENCE, BUSINESS DEVELOPMENT and COMMUNITY in real time.

It has been built on three pillars: RESEARCH by way of powering decisions; EDUCATION in identifying and discussing market trends, opportunities and challenges; and industry NETWORKING to connect, expand and enhance relationships.

The REF Club is powered by the producers of the Canadian Real Estate Forums. Since 1992, we’ve been organizing forums and conferences for owners, managers, lenders, brokers, appraisers, lawyers and more with a focus on office, retail, industrial and multi-residential real estate. From gateway cities and
mid-markets to development and investment – the entire space is covered.

The REF Club is leveraging over 30 years of market intelligence and community building expertise to produce an opportunity for you and your teams to stay informed and connected 365 days a year.

REF Club eliminates geographic boundaries and builds upon REF Forums and Conferences by expanding both virtual and in-person offerings. Thinking past
COVID-19 has allowed us to invest in a platform that will benefit you today and into tomorrow. 


  • Memberships are based on a calendar year. You will also have access to past, present and new content immediately when you join.
  • All virtual and face to face live benefits (when available again) will continue for the entire year. 
  • We are committed to keeping you networked and informed through 2021. As such, since the end of October 2020 all new and renewal memberships will continue through to December 31, 2021.


We encourage you to take advantage of this outstanding opportunity.

The REF Club membership has been designed for both those working in the Canadian commercial and multi-residential industry with an extended
reach to global markets and industry players. Take advantage of this platform that connects, educates, expands and strengthens your knowledge, network and business activities within Canada and abroad. 

Community Benefits

  • Join or initiate an industry specific roundtable communication pod with your peers
  • Leverage your roundtable pod using it for meetings over video with your roundtable members to discuss trends, opportunities and share solutions to challenges; to agreed schedules, weekly, monthly, ad hoc, etc.
  • Network, establish relationships and cement industry positioning
  • Members have access to a virtual lounge space 365 and 24 hours a day.
  • Ask The Expert Series: Includes market insights by key Canadian players keeping you up to date on all trends, opportunities and challenges
  • REF Club ThinkIn’s: Expands on our successful Thought Leadership Series and adds an element of engagement and participation from those in the live sessions. Real Estate Forums have teamed up with Adam Powadiuk and Aaron Cameron of First National Financial LP to co-produce conversations with industry icons. Access to recorded and on demand interviews are available so you can watch whenever and wherever you are!
  • REF Club Live: Jump into the members only lounge at anytime of the day or week to see what is playing and who is speaking
  • REALChat: Engage with REF Club members via the chat feature. Ask questions, post market insights, see who else is online and schedule a call with them! Your chat– your way!
  • REF Idea Exchange: Comment on Industry articles and reports in REALCHAT. Content will be changed throughout the month to provide dynamic and ever changing discussion topics within the lounge space
  • Schedule meetings, video call and message Real Estate Forums Club Members
  • Share knowledge and research within the platform
  • Keep a history of your communications and conversations with REF Members
  • Search the database via keyword and find new and old connections, recruit members for your team or find your next boss.
  • New to 2021, we are announcing exciting partner savings for members only
  • Engage with participating companies on their landing page and access savings and discounts from all corners of the industry.

Market Intelligence Benefits

  • Store your insights and research in your personal briefcase for easy one-stop access
  • Find something interesting in the club platform? Store this in your virtual briefcase for easy reference at anytime
  • Access to a number of video keynote or panel discussions from each of the Conferences and Forums produced throughout the year
  • For 2021 that means access to presentations from 18 forums and conferences.  
  • Look back at 2020 with over 30 presentations and conversations posted and ready to view
  • Access on demand content to reference presentations and video sessions of all your purchased virtual conferences for the balance of 2021*

*Regular virtual conference registrants are limited to a two-week period.

  • Member only access to interesting and informative PowerPoints from conferences and forums*

*subject to speaker approval

  • Watch educational videos with important data that you can leverage as you work to solve complex real estate issues and opportunities in your daily work
  • Receive personal notifications when new materials, research and publications are posted to keep you informed on the latest research and data in real time

Discounted Offers

  • Receive complimentary certificates of attendance*

*Currently a $50 fee per event

  • Access a 20% discount on all 18 Forums and Conferences throughout the calendar year.
  • Applicable to all virtual and face-to-face events 
  • 20% discount can be bundles for New Members when subscribing at the same time as registering for a conference/forum.
  • 20% discount includes discount on both advanced and regular rate – applied when you sign-up! 
  • Analyze survey results from multi-family, office, industrial or retail tenants with an interactive online dashboard for you and your research teams to help power your decisions through user preferences, satisfaction scores and forward-looking trends
  • Access a macro trend report on tenants in multi-family, office, industrial and retail buildings, highlighting key findings in an easy to read PDF that combines notable data in an easy to follow A-Z format

 On-Site Conference & Forum Specific Benefits - For When We Meet In Person Again

  • Most Canadian Real Estate Forums and Conferences sell out for our in face to
  • face events
  • REF Club members will automatically be moved to the top of any waitlist*

*On a first come basis

  • A much-requested opportunity to host your own table at our live events
  • Purchase one of a limited number of tables for live events – invite registered team members, clients and prospects to sit at your corporate branded table during the plenary sessions and at lunch – signage with a logo will be added to the table*
  • *allocated on a first come basis


REF Club Members, along with the broader market, will continue to have access to the eight-key information and networking opportunities below. Conferences and forums are accessible to all that want to join on a content specific basis, but also the opportunity to stay connected via the Real Estate Forums newsletter, insight reports, breaking news feed and jobs in the market. REF Members can build on their existing benefits with access to all these opportunities as well as the market at large. 

18 Conferences and Forums in 2021!

  • Ability to register for any and all Canadian Real Estate Forums and Conferences presented throughout the year but now with a 20% discount for members only.

 Virtual Until We Meet Again

  • Attend virtual and face to face events throughout the year and benefit from extensive opportunities in business development, market intelligence and education

 Access To Everything

  •  Conference attendees will have access to the select community, networking and virtual sessions for paid registration leading up to the conference or forum and for a two-week period after the event concludes. Only REF Club members will retain their purchased event access for the balance of 2021. 
  • RealNews, RealTrends and RealSpotlight newsletters allow the entire Canadian real estate industry to stay informed and current with data, news, research and network notifications
  • Four times a year, the REF team publishes a magazine designed to inform and power readers with timely editorials, advice, data and equally provide a form for industry players to share their teams and products in an advertorial forum
  • RealInsights features curated content from industry leaders during the program formation for the Real Estate Forums and Conferences
  • Each report contains the Top 10 Real Insights focused on major trends Stay Current With Breaking News
  • Breaking News highlights key articles that can have everyday impacts on your business planning strategy and overall market intelligence Transactions Power the Industry - RealDeals Powers Your Team
  • Your leading source for up-to-date commercial real estate sales in the Canadian market.
  • Enhance your business intelligence and strategy by having access to accurate and timely commercial real estate deal information powered by Altus Group.
  • Market reports feature educational, analytical and research-based reports from industry leaders across the globe.
  • Share notable career milestones celebrate those on the move and read about job opportunities in the RealTrends Newsletter monthly
  • Real Estate Forums continues to engage via sponsored videos, podcasts, Global Connect, event lounge space and More! Get connected, stay connected and leverage our platform to power you and your teams 365 days a year! 

Thank you for considering a REF Club Membership as we expand our face to face offerings to bring our industry together beyond meeting
in person, beyond zoom calls and beyond webinars, in an enhanced virtual manner! 

Membership is now open through to December 31, 2021. Join at the link below and for any and all  Membership inquiries, please contact Sarah Segal, Director, Informa Connect.

Terms of Use

*Groups of 6 or more from the same company will receive a 20% discount for 2020. Contact Us for Details